1 On the Psychology of Advertising. Professor HARLOW GALE, author and publisher: Minneapolis, Minn. 1900. 2 Mahin's Magazine, Chicago. This magazine contains monthly articles on The Psychology of ...

In a competitive market, every slight advantage is important. SAMUEL ORD explores the fascinating world of the psychology of retail pricing strategies.

Communications Psychology articles are published open access under a CC BY-NC-ND (Creative Commons Attribution Non-Commercial No Derivatives 4.0 International licence) or CC BY (Creative Commons ...

This story appears in the September 2017 issue of National Geographic magazine. In a small town in Switzerland in 1917, psychiatrist Hermann Rorschach began carefully splattering paint on cards to ...

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