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adworld.ie
2 天
Sounding Out 2024 Showcases Huge Potential of Audio in the Media Landscape
The annual Sounding Out 2024, which is organised by Radiocentre Ireland, took place in Dublin’s Mansion House this week. The ...
adworld.ie
2 天
New Research Shows Audio Ads Can Deliver a 22% Boost to Campaigns
New research carried out by research company Differentology on behalf of Radiocentre Ireland, shows that audio advertising ...
adworld.ie
2 天
Effie Awards Ireland Winners Announced
Elsewhere, TBWA\Ireland picked up three Silver Effies for work with EBS and the Northern Irish Tourism Board for which it ...
adworld.ie
3 天
Irish Times Pushes Digital Subscription to NYT in New Campaign
The Irish Times has launched a new campaign to promote its premium digital subscription offering which now includes an “all ...
adworld.ie
3 天
Blessing Dosunmu Named as Breakthrough Scholar for 2024
Blessing Dosunmu, from Dublin, is this year’s Breakthrough Scholar for 2024, an initiative backed by Thinkhouse, TU Dublin ...
adworld.ie
3 天
Out \ Look: Paying Attention to OOH
Attention grabbing campaigns from many of the leading advertisers in the country were to the fore on OOH in Q3 and across the ...
adworld.ie
3 天
Advocates Ireland Meeting to Discuss a More Inclusive Industry
Advocates Ireland, the LGBTQ+ network for professionals working in advertising, marketing and media, will host an event to ...
adworld.ie
3 天
Sky Media Boosts Channel Lineup With Addition of Hearst Networks Channels
Sky Media Ireland has expanded its portfolio of channels available to Irish advertisers with the addition of the Hearst ...
adworld.ie
3 天
Coke Zero Brings Icy OOH Moments to Rathmines
Out of Home (OOH) media agency Posterplan Ireland and Essencemediacom have teamed up to roll out a new campaign for Coca Cola ...
adworld.ie
3 天
PTSB and Electric Ireland are Top Sponsors of 2024 According to Onside Survey
PTSB’s sponsorship of the Irish Olympic and Paralympic teams and Electric Ireland’s sponsorship of Darkness into Light were ...
Opinion
adworld.ie
3 天
Opinion
Opinion: Digital Audio Continues to Power Ahead
One of the most substantial audio studies in the US is the Edison “Share of Ear” study. One of their key findings is that ...
adworld.ie
3 天
Opinion: Why We Launched a Neurodiversity Campaign in Our Industry
As neurodiversity becomes more widely recognized and understood in the advertising industry, Ian McCabe, managing director of ...
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