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Marketing
6 个月
Reversing the Revenue Decline: Three Crucial Steps for Marketing Agencies in 2024
Use data to drive decisions. Beyond reporting, use the data you collect to drive strategic decisions. If certain campaigns or ...
Marketing
23 天
Hello, Marketer!
The reason you're just now hearing about RevOps everywhere, says SmartBug Media CEO Jen Spencer, is because leaps in technology are redefining the architecture of companies.
Marketing
2 天
Get Your Message Into the Inbox: The Importance of Warming Up a Business Email Account
Learn how to warm up a business email account for better deliverability and ensure your emails reach the inbox.
Marketing
10 天
Navigating AI Adoption and Use in Marketing: A Strategic Approach
Learn how AI can enhance business strategy through automation, data democratization, personalized marketing, and ...
Marketing
3 天
B2B Marketing Budgets in 2025: Spend and Priority Trends
Marketing Strategy - Most B2B professionals expect their firm's marketing budget will either increase or stay the same in ...
Marketing
10 天
How Social Media Is Impacting Gen Z's Mental Health [Infographic]
Social Media Marketing - Gen Zers say social media's impact on their mental health is complicated—that the platforms often ...
Marketing
3 天
Five Use Cases for AI in B2B Marketing (Beyond Content Generation)
Explore five advanced AI use cases beyond content generation, helping B2B marketers increase leads, personalization, and ...
Marketing
10 天
What Motivates B2B Buyers to Share Vendor Content
B2B buyers say they're most likely to share vendor content that analyzes data related to their specific industry or role, ...
Marketing
8 天
Seven Tips for Running a Successful PR Campaign [Infographic]
This infographic looks at what it takes to run a PR campaign that reaches the right people and benefits the business.
Marketing
3 天
The Ultimate SEO Keyword Research Checklist [Infographic]
It looks at nine key steps for developing an effective strategy: brainstorm seed keywords, discover relevant search terms, ...
Marketing
8 天
We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ Community and Corporate America
Corporate Pride initiatives lack depth, prioritizing profit over genuine allyship and failing to support the LGBTQ+ community ...
Marketing
9 天
The Impact of Privacy Laws on Digital Advertising
Advertising & Promotions - Most advertising decision-makers expect privacy laws will impact their ability to deliver ...
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