A viral TikTok filter and the makeup artist who created it want you to rethink the way you do your makeup. But should you?

Choudhury, Prithwiraj, Dan Wang, Natalie A. Carlson, and Tarun Khanna. "Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles." Strategic Management ...

Previously focused solely on facial analysis, EveLab Insight's cutting-edge skin analysis system now makes a groundbreaking ...

"You're not ugly; you're just not doing your makeup according to your facial contrast," starts one of the over 52,000 videos ...

qualifications and definitions of beauty go viral every day. Terms like seasonal color analysis, facial harmony and eyebrow ...

We check in with colour analysis experts Reiko Selvanathan and South Korean celebrity makeup artist Jung Saem Mool to learn about the trend.

Probiotic cosmetics products improve skin immunity and regulate the skin’s natural immune response. Probiotic cosmetic products help maintain bright skin and prevent skin-related issues, resulting in ...

There's a lot of grey area when it comes to makeup application. While guidelines about face shape and eye color abound, the ...

Women are taking a new look at the beauty category, and these three macrotrends – the clean, fresh face of beauty; growing individualism in beauty; and trading down – threaten to disrupt ...

ONSHINDO OSAKA, the first Japanese cosmetics line to be sold in pharmacies, presents its innovative double-use face mask, UMINOIRO, designed to transform and revitalise the skin. It offers an ...

A new ‘it’ semi-permanent beauty trend seems to be taking over. Whilst microblading your eyebrows has been around for a while ...

Analyst Anna Lizzul from Bank of America Securities reiterated a Buy rating on e.l.f. Beauty (ELF – Research Report) and keeping the ...