Speeding up digital factory transformation with faster application deployment in factory premises without disrupting ongoing operations. That's what Hewlett Packard Enterprise promises to do with ...

Insurance companies struggle with the rapid pace of change within an increasingly demanding and digital market and customer context. Digital technologies and innovations, the increasing digital ...

How do you solve the buying disconnect in B2B and complex buying journeys? For starters by realizing there is a disconnect and that buying AND selling have both become more complex overall. And by ...

The empowered consumer. The empowered worker. In a previous post we looked at customer empowerment and how to turn it into action. The key takeaway: customer involvement, direct or indirect. Time to ...

This post is a sligthly modified version of a post originally published on the Wunderman EMEA blog. Brands are increasingly focusing on digital storytelling. It's part necessity as getting the ...

Enabling great customer experiences and optimizing processes and interactions across all touchpoints in a consistent and human, customer-centric way leads to marketing and business success. And it ...

One of the crucial aspects of information management is information governance. Robin Woolen, also known as the name of his information governance consulting practice, The Records Guru®, is a globally ...

Digital twin technology has come of age. Although it's still relatively early days commercially, digital twins are rapidly being deployed across industries in a short period with impressive forecasts ...

The question ‘Which platform is the best content distribution platform?’ is a tricky one, because the answer depends on your particular content marketing goals. Every company has different goals, ...

In this interview, Mario Marlisa, Channel Relations EMEA at Return Path, shares his views on the email deliverability matter. In case you don't know what the company does: Return Path helps commercial ...