The IKEA effect is a cognitive bias where consumers put a high value on products they have partially created or assembled. It takes its name from Swedish furniture company IKEA. Designers involve ...
Retailers, restaurants and other companies spent years lifting prices. Now that consumers are closing their pocketbooks, some companies are turning to discounts to win back business. Businesses ...
It’s durable and versatile, and I love how it fits in any space, from laundry rooms to closets," says Collier. While IKEA has many sofas that look pricier than they are, it’s the sleek and stylish ...
Coffee tables available at unbeatable prices, with rates starting at just Rs. 999. These tables offer more than just serving functionality; they're versatile and stylish. Don't miss out on this ...
For 2025, IKEA expects a boost to sales as lower interest rates drive more people to move house, which usually prompts buying of beds, sofas, and bookcases. Store visits increased by 3.3 per cent ...