In addition to the clean beauty trend, there is a growing preference for 'free-from' claims, especially among those with ...

Marketers, take note. Traditionally female-dominated or male-dominated buying categories, like skincare or automobiles, are ...

Origin Acoustics has announced the national expansion of its strategic partnership with Phoenix Marketing Group.

The State Government has opened three ragi procurement centres in Dharmapuri district to meet the nutritional requirement of family card holders, where monthly quota of rice has been replaced with 2 ...

AI can revolutionize marketing, offering unparalleled insights, efficiency and personalization. However, these benefits come with significant ethical considerations.

Could AI represent an opportunity both to sell work and to replace traditional standalone software products and tools? Let's ...

What the World Needs Now Is Love” features heavily in the effort that extends Amazon's focus on music around the holidays.

As Indian consumers turn their sights on premium products, a new wave of spending power and aspirational choices is reshaping ...

In today’s fast-paced world, online shopping has become a staple for millions seeking convenience and variety. Whether it’s groceries, clothing, or electronics, the digital marketplace offers endless ...

While second-season marketing costs aren’t known, they’re estimated to be far less than the first. For a company generating billions of dollars with miniscule margins on virtual products, the expense ...

A Society of Plastics Engineers conference looked at the pace of change in finding alternatives to PFAS "forever chemicals" ...

For years, word-of-mouth has played a critical role in the marketing success of small businesses. New data from GoDaddy ...