Mattel exec Josh Silverman spoke to THR about the company's mission to create shows that resonate with both adults and ...

Mattel President and Chief Commercial Officer Steve Totzke said that while the El Segundo-based company has long counted ...

Toy companies including Mattel, the Lego Group, Hasbro and MGA Entertainment have taken note of the rise of these customers ...

The limited-edition Filipina Barbie went on sale for $100 last October 9, 2024, exclusively for Barbie Club 59 members at ...

Deadpool & Wolverine is now the 12th-biggest film in domestic box office history, surpassing last year’s Barbie.

The character made his debut in the television series that premiered in 1990, marking an entire generation of children with ...

With Barbie setting the stage on fire, Mattel learnt how much potential their toys hold.Though it made waves for its story ...

Guests will have a chance to take photos with Santa Claus, visit the Holly Jolly Village and take in a dazzling light ...

A growing number of adults are buying toys for themselves. It’s part of a trend that is called “kidulting.” Companies like ...

Now is a great time to snag the Hot Wheels Barbie RC Corvette before it starts to become absolutely impossible to find during ...

While the Philippines is home to countless Barbie-like beauty queens and supermodels crowned in glory, never has there been an actual Barbie wearing a crown of ...