American Eagle Outfitters, Inc. AEO is currently trading at a notably low price-to-earnings (P/E) multiple, which is below the Zacks Retail - Apparel and Shoes industry and broader Retail-Wholesale ...

As part of our Finance & Utilities Focus, we ask, in the age of ‘nowhereness,’ where the concept of community can mean little, what brand messages building societies are relying on to win over savers ...

Your personal brand isn’t what you think about yourself; it’s what others believe about you. But that’s not to say your thoughts aren’t puppeteering behind the scenes. I've found that a person's ...

Building-in-public marketing fosters brand loyalty and customer trust, transforming the way modern brands engage consumers.

Assessing market positioning is crucial for implementing effective rebranding strategies that resonate with your audience. Internal alignment i ...

Hyper-local strategies have been increasingly applied by luxury brands to connect with specific communities through ...

We believe Jyothy Labs has come a long way by innovating products across categories, investing in advertisements & ...

Consumers continue to embrace self care and spend on spa services as franchises in the category see solid sales growth. Execs say they’re making investments to elevate the experience and ...

Both credit card rewards programs and loyalty programs aim to incentivize consumer behaviour, they do so through different ...

Speaking at Digital Marketing Asia 2024 in Singapore, David Beal, global chief marketing officer of Jollibee Group, ...

With a prudent approach to mergers and acquisitions and financial discipline, Unicharm has a debt/equity ratio of less than 0.1 times and has been in a net cash position over the past decade. Its ...

Pure Ice Cream, the owner of the Kwality brand, is investing in a new factory in Dubai in a project expected to create around ...