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Campaign Asia
8 小时
How Ponos' Battle Cats clawed back more than a million lost players
Gaming company Ponos and creative arm RGA resurrected a struggling mobile game that was deemed too 'complex'. The game ...
Campaign Asia
8 小时
Deliveroo simplifies dinner, one dollar at a time
VCCP’s creative director, Soleil Badenhop, adds, "As creatives, we’re not really fans of maths. But we are fans of food ...
Campaign Asia
10 小时
Singapore Tourism Board launches global campaign to position city as a culinary capital
International content creators will highlight Singapore’s diverse and innovative dining scene, in a bid to attract global foodies.
Campaign Asia
14 小时
'UK feels very strong overall': Arthur Sadoun on another forecast upgrade, 'black box media ...
Publicis chairman and CEO speaks to Campaign at Q3 results and says the group is "winning in China", highlighting the robust ...
Campaign Asia
14 小时
Publicis upgrades global forecast as it reports 5.8% growth in Q3
In its Q3 results reported today (17 October), the group now expects an organic growth of at least 5.5% for 2024, up from the ...
Campaign Asia
15 小时
AKQA Group CEO Ajaz Ahmed resigns after 30 years
AKQA Group’s chief executive, Ajaz Ahmed, has resigned after founding the agency 30 years ago. Ahmed, who founded AKQA in 1994, had been its chief executive since its inception. The agency was ...
Campaign Asia
1 天
Top 10 food brands in Southeast Asia
The Philippine's Jollibee has pipped global giants like McDonald's and KFC to become Southeast Asia’s top food brand in 2024.
Campaign Asia
1 天
DDB Sydney launches internal sustainability drive
The new initiative, in partnership with Change The Brief Alliance, will implement goals such as reviewing every stage of the ...
Campaign Asia
1 天
Mastercard highlights value of inclusion in new autism campaign
EXCLUSIVE: Mastercard’s Julie Nestor talks about the brand’s #AcceptanceMatters campaign which aims to foster awareness and ...
Campaign Asia
1 天
Unstereotype Alliance unveils guide to tackling toxic reaction to inclusive advertising
The guide is designed to urge brands to continue producing ethically sound ads while emphasising commercial benefits of doing ...
Campaign Asia
1 天
Amazon Ads launches new full-funnel advertising capabilities
Amazon Ads has unveiled new full-funnel advertising capabilities, including enhanced measurement and reporting tools. Phil ...
Campaign Asia
1 天
Amazon and eBay cause tremors in global new-business league
Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!
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