E-export offers great opportunities for exporters by both increasing and strengthening competition in the global market. To ...

New York Attorney General Letitia James has filed a lawsuit against 13 major e-cigarette manufacturers, distributors, and retailers, accusing them of fueli ...

If you're looking for a different approach to attract and retain customers, apply these tips from leading experts.

A study of South Korean consumers shows spending increases as air pollution levels rise. The correlation is predominant among ...

SEO conferences are essential events within the digital marketing sector, drawing professionals who seek to enhance their skills and broaden their networks through valuable networking opportunities ...

The hotel distribution landscape is undergoing a seismic shift, one that promises to redefine how properties connect with ...

Marketers rely on CDPs to collect, unify, organize and analyze customer data, but the onus is still on them to manage fragmented data.

One of the pillars of Ogilvy’s strategy is storytelling. The agency has developed an approach in which brands not only promote products but also create stories that reflect authentic human experiences ...

SBC is enhancing its North and South America-focused event, SBC Summit Americas, debuting in Fort Lauderdale this year, with the addition of two dedicated side summits focused on affiliation and ...

Towards the end of 2024, SKIMS hit another significant milestone, opening up its first physical flagship store in New York ...

Gen AI is a new and fast-moving technology. That leads to persistent misconceptions about what it can do—and what it needs to ...

It’s critical for companies to understand this trend and the best practices to maximize the effectiveness of their social ...