NBA legend Shaquille O'Neal became Reebok's president of basketball in October 2023, and Reese became the first athlete ...

Reese will become the fifth active WNBA player with a signature shoe in 2026, as she will release a sneaker with Reebok.

With football as her inspiration, Rihanna redefines the concept of “Soccer Mom” by blending fashion, sportiness, and comfort ...

Multi-time Grammy winner, Fenty Beauty founder, and jumbo Chanel bag-owner Rihanna could never be mistaken for a "regular" ...

Formula 1 has helped give Puma the hottest sneaker in the world.

The AFLW Indigenous Round recognises and celebrates the contribution and culture of First Nations players — here, meet its ...

New York Liberty guard Sabrina Ionescu's signature sneakers worn during the 2024 WNBA Finals are available online now.

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

LaMelo Ball, Tyrese Haliburton and Breanna Stewart featured in the latest ad by Puma Hoops. This was the first-ever global ad by the $8.

Erykah Badu is the 2024 CFDA Icon of the year, Lizzo wears custom Sergio Hudson at the Most Powerful Women Summit and more.