Your personal brand isn’t what you think about yourself; it’s what others believe about you. But that’s not to say your thoughts aren’t puppeteering behind the scenes. I've found that a person's ...

Building-in-public marketing fosters brand loyalty and customer trust, transforming the way modern brands engage consumers.

Influencer marketing is revolutionizing the e-commerce landscape, but what's the secret sauce behind the most successful ...

As part of our Finance & Utilities Focus, we ask, in the age of ‘nowhereness,’ where the concept of community can mean little, what brand messages building societies are relying on to win over savers ...

Written by Amanda EidenWhen I opened my small business, I quickly faced a harsh truth: While I had meticulously thought over every creative detail, I sorely lacked in the business side of things. Even ...

Heineken Global Duty Free unveiled its ambition to become the top beer and cider supplier in global travel retail (GTR) by ...

If you’re like us, you’ve probably wondered what everyday stuff famous people add to their carts — like hair spray or an electric toothbrush. We asked designer Harris Reed about the ketchup-flavored ...

So, you studied jewelry design and now you’re looking to start a business in this field. Or maybe you’re just passionate ...

As a visually impaired communication specialist, rather than drown in self-pity, he transformed his struggles into strength, ...

Virgil van Dijk’s Leadership Evolution Under Arne Slot at Liverpool The Liverpool faithful have long known Virgil van Dijk as ...

Former Chief Brand Officer of Moe’s Southwest Grill to Lead ' Franchise Expansion and Next Phase of GrowthWESTPORT, Conn., Nov. 01, 2024 (GLOBE NEWSWIRE) -- ®, the acclaimed “Not Famous But Known”® ...