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Demand Gen Report
2 天
How To Ensure More Transparency In Content Syndication
When used as part of a unified, multichannel account-based marketing (ABM) strategy, content syndication is a potent tool for ...
Demand Gen Report
3 天
Madison Logic Partners With Gong To Help Enhance Revenue Workflows
Madison Logic, a digital account-based marketing (ABM) activation platform, integrated with Gong, a revenue intelligence ...
Demand Gen Report
3 天
Layering Intent & Signal Data To Surround B2B Buyers With Relevant Content & Messaging
Despite a penchant for anonymity, more than half (58%) of B2B buyers are looking for hyper-personalized outreach — meaning ...
Demand Gen Report
4 天
How Flexible Frameworks Will Drive 2025 Sales & Marketing: Strategy & Planning Series Preview
Ready to leave outdated strategies in the rearview mirror? As we gear up for 2025, B2B marketers are embracing flexible ...
Demand Gen Report
4 天
Amidst Content Saturation, Orgs Prioritize Non-Traditional Digital Advertising Channels
Digital advertising is more sophisticated than ever: 57% of B2B buyers notice targeted banners and videos, but 39% indicate ...
Demand Gen Report
5 天
From Hype To Action: A Practical Guide To Successful AI Implementation
Every day, we’re seeing more businesses launch innovative AI-powered services, leading many others to jump headfirst into the ...
Demand Gen Report
6 天
Latest In: Jill Stanek
Marketo has announced an agreement to acquire Insightera, a real-time web site and mobile app personalization platform, a… ...
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